Since scoring the gig at the upcoming MeCAF, I've culled some samples from the batch of recent work to put into a little minicomic booklet, so as to have something else besides a bunch of books from Alaska that nobody will understand. After settling on the all-important title (which, if I ever open up a bookstore here, will definitely be the establishment's name) there was about a week of juggling different layouts and proofing printer's dummies before essentially giving up and calling it good enough. When the initial thumbnails start to resemble a football play-by-play it's time to move it onto the computer.
(more after the jump)
Proofed up some samples from a local print shop - Down East Graphics - and was more than satisfied with the image quality and price. Some particularly winsome panels were pulled and compiled into little handouts comprising of eight different black & white gags (4-up on a sheet of letter-sized paper, then cut into quarters) and a couple color ones too. The cost is negligible: 2.5¢ per b&w and .12¢ each for the color panels, each sporting a tag line in fine-print with contact info. The goal is to get as many as possible into the hands of passer-bys, in hopes of maybe a small percentage being curious enough to visit here, or possibly even follow-up with some other opportunities. You never know, and it never hurts to chum the water.
So far I figure on having just enough real-estate to display a handful of items: a portfolio out for folks to peruse; a stack of books ("Nuggets" and "FreezeFrame" compilations), the minicomic, a rack of originals, and lastly free sample panels. There might be enough room left over to draw some demos, or at least doodle in a sketchbook, though given the organizer's estimate of last year's gig of around a thousand people in attendance, there more than likely won't be much if any down-time in the six hours of showtime. Mainly it's a good goal to offer a full spread of merchandise that meets a range of budgets: from completely free, to pretty cheap, some mid-priced items, and comparatively expensive. Logistics prevented the printing up of any t-shirts, but at least my partner and I will each be wearing demos from the print-on-demand store, and any interested folks will have all the relevant info available on the handouts. And plans are now in the works to utilize a local silk-screener to print up a batch of 5-color versions of some panels.
Not to be obsessive or anything, but since the space is tight (4' section of a table), and so is the limited setup time, I sketched out some ideal layouts. Remains to be seen how well it correlates to reality. In the meantime PDFs for the minicomic were dropped off at the printshop, that is, as soon as I quit with the endless revisions. Also the longer the project took, the more material I generated in the meantime, which meant expanding the page-count right up to the last day. Also the estimate from the printer necessitated a last-minute
change in plans as far as assembling it: quoted finishing costs more than
doubled the price-per-unit. So I paid for just the copying (100 each of three
four double-sided pages + a double-sided coverstock) and did the
collating, folding and stapling by hand at home. This in turn
necessitated investing of one of those long-necked staplers ($30 at... Staples). A new table-cloth and a couple display racks and it's off to the races.
The assembly line! |
I also recently wrote in the sketchbook "even if you strongly suspect that you're only third-rate, that doesn't mean you should ever stop" and "even when you are only second-rate, it still doesn't mean you ever stop." I assume the same still holds true even when you are the best. The vast, overwhelming amount of time none of the above even matters to me personally, as I tend to ignore things and go ahead anyways. Which is either willful ignorance or incredible confidence, or an amalgamation of the two. Point is, one thing I've learned over the years is to basically ignore the inner critic, at least long enough to take the flying leap. And regardless of what anybody ever says - good or bad - it should never stop one from producing work, or from putting it all out there anywhere and any way you can.
And hand-in-glove with the internet, minicomics are the best way to do it: "Secret Harbor" is an example of a low-cost alternative to traditional publishing. Even as a black & white stop-gap measure before compiling a more finished product, this gets your work in people's hands, on their coffee-tables and in the outhouse. Via the Comics Reporter here's a great article on creating them and here's some reviewed samples (also check out the work of a friend of mine, Max Clotfelter on his blog Snake Meat who is an accomplished minicomic maker).
I bought the long stapler years ago, as well as a comb-binding setup that my wonderful wife liked for various enterprises we might pursue. Years before that in a moment of financial adequacy I had bought my own copier that would take large originals and reduce to a postage stamp if you did a couple of stages. When that got fried in a lightning strike, insurance covered the replacement, a digital job half as big and half as heavy, that does more tricks than I have yet been able to master. Damn good that it was relatively small and light because my art lair is up a steep flight of steps. The original copier was hoisted up there in slings before the steps were even built.
ReplyDeleteThe copier and peripherals make small-batch self publishing simply a matter of laying it out and putting it together. The samples you saw on Sunday were done in some haste from a huge volume of material George and I had accumulated. Laurie made a comb-bound collection of my earlier work that she selected and edited to try to sell locally. It had a fair reception at a local craft show. Further copies have trickled into circulation in the following years.
The hardest part for me is pulling free from the grasping tentacles of routine life so I can beat artwork into presentable shape. I forget where I put things half the time. It's in here somewhere.
Now you have that stapler you will be even more of a force to be reckoned with. Mini comics and DIY books are probably the wave of the future, given the shaky economics of real commercial publishing.
Now to harness the technology of scratch & sniff minicomics.
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